
Intercultural or cross-cultural communication knowledge is proving to be increasingly valuable in today’s global economy. When doing business with someone from a different culture either in your own country or from a completely different part of the world, basis etiquette and manners are not always enough. Understanding the nuances of the people you are doing business with can make or break a deal and you don't want to lose an account because your client was highly insulted by a seemingly innocuous gesture you made during a crucial meeting.
When conducting multinational or transnational business one of the most important aspects in ensuring a successful outcome is in the respect and understanding of the culture behind the business itself. Being well versed in the ways of people from other countries is as important if not more important in business than in your personal affairs. It is far easier to repair the damage when the stakes are not as high. It is preferable of course to have avoided the faux pas in the first place.
At ExecPointe, we provide direct and effective tools to ensure your global business communication is to the highest of standards. This is accomplished as part of a business coaching program or as a separate module.
For more information please sent us an e-mail.

The London2Atlanta Network
ExecPointe, LLC is proud to sponsor the London2Atlanta Network, a transatlantic membership organization facilitating direct connections between London and Atlanta within the business, arts, sports, entertainment and philanthropic arenas.
www.London2Atlanta.com
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