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What is COACHING?
According to the International Coach Federation , Coaching is defined as ´an ongoing partnership that helps clients produce fullfilling results in their personal and professional lives. Through the process of coaching, clients deepen their learning, improve their performance, and enhance their quality of life.´
Coaching has been around for over 30 years but has developed in popularity over the past decade in areas of corporate leadership (executive/business coaching), business development and improvement (business coaching) career development (career coaching) and personal development (life coaching).
The Difference Between COACHING and Therapy
Psychotherapy is a more familiar term since it's use has been around for decades in various forms. The practice of psychotheraphy is usually on emotional and behavioral patterns - typically placing emphasis on areas that are causing disruptive patterns to an otherwise stabilized pattern of life. Psychotherapy also focusing on past experiences as a means of treating current concerns.
Coaching on the other hand is a forward or future-oriented practice with focal points based on specific goals the client wants to reach personally or in his business planning and growth. Coaching is really a beneficial tool for those who want to achieve a better version of their current life or career situation. This may involve a certain evolution within their current situation or it may involve a more distinct change of their current pattern of behavior.
Isn't COACHING Just "Words of Encouragement?"
The Answer is - No. Whereas your family and friends who know you personally can encourage you when you need it (and hopefully they do), a coach is an objective tool that cannot judge you or offer personal advice on whatever areas you have concerns about.
A coach does not have a personal interest or opinion about your life choices and decisions and is only there to support you in attaining the goals YOU set for yourself.
The premis of coaching is in focusing on future-oriented desires and devising methods to achieve them. There are a number of methods used to accomplish this.
At ExecPointe, our coaching methodology has a central goal in providing Coaching Programs focused on attaining a more balance lifestyle and equipping you with essential personalized designs that will continue to enhance your personal and buainess goals.
By humanizing our approach to coaching (see Coaching Methods), the sense of being under-pressure to perform and succeed is removed from the equation and replaced by an evident support system - a coaching partner.
At ExecPointe, we primarily focus on business coaching for small to mid-sized businesses. However we sometimes work with personal coaching clients who have work-life balance roadblocks that they need resolved.
Areas within the business environment that benefit from our services;
- Dealing with Change and Transition
- Personnel Development & Management
Personal Coaching considerations
On a personal level, have any of these thoughts gone through your mind on more than one occassion?
- I know I have to make a change in my life - I just don't know what.
- I am really good at my job and have a generally successful life - so why do I feel like something is missing?
- I want a better job but I am not sure that I can get one.
- I can't believe I am almost (insert age here) years old and am still...... or I still HAVE NOT DONE ....
- I need new MEANING in my life.
- Technology is moving too quickly - I just can't keep up!
- I know my relationship with (insert name here) could be better, healthier - but I am not sure what I can do about it.
- I want to live a more fulfilling life.
- I want to feel better about WHO I am / WHERE I am / WHAT I am!
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If you find some of these thoughts familiar, then personal coaching is for you. Most people who have been coached find that having someone else OBJECTIVELY look at their situation helps uncover a clearer path to success.
Oftentimes, impulsive or erratic decisions that can occur when people feel, trapped, alone, unheard or confused can be eliminated by bringing a coaching system into their life.
Much in the same way as an athlete may benefit from having a coach in his corner to encourage, validate and help him focus on the end goal, the media director, teacher, home-schooling parent and business owner can all benefit from having a coach in much the same way.
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